HGreg Rimouski recently generated significant interest on social media, particularly on Facebook and TikTok, thanks to a series of candid and humorous videos about the automotive industry.
One of the most popular videos, about the taxes payable to the SAAQ when purchasing a vehicle, generated nearly 250,000 views on Facebook and approximately 70,000 views on TikTok, demonstrating the public’s strong interest in this type of content.
« We’ve always focused on transparency with our customers, » says Sébastien Desjardins, co-owner of HGreg Rimouski. « The success of our videos confirms that our honest and accessible approach resonates positively with the public. This encourages us to continue offering useful advice while entertaining our community. »
Building on this online popularity, HGreg Rimouski intends to continue its digital communications efforts over the coming year, focusing on content that is both informative and engaging.
About HGreg
Established in 1993, HGreg is committed to simplifying the car-buying process through its core values of excellence in customer service, transparency, smart use of technology and a refreshing customer-focused philosophy. Supported by a passionate team of car enthusiasts, HGreg operates dealerships in Québec and the U.S., offering both new and pre-owned vehicles. For more information, visit www.hgregoire.com.